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Director of Sales
Remote | United States

Role:

This role is for an exceptional leader who will oversee the sales department. The ideal candidate will be an experienced, knowledgeable leader who understands the ins and outs of sales and can build and maintain a high performing sales team.   The Director must hold the skills and experience to not only execute, but to also identify issues, course correct and communicate those changes to the executive team.

The Director is the one who plays a pivotal role in directing the sales teams to achieve sales targets and eventually generate revenue for the organization.  A successful Director will meet our customer acquisition and revenue growth objectives. The Director will set sales goals & quotas, build a sales plan, analyze data, assign sales training and sales teams, and mentor the members of his/her sales team. 

They will hire, onboard, train and lead any and all setters (SDR’s) and closers (business consultants) that make up your team. They will report to you directly and will maintain weekly 1:1’s, stats reporting, and troubleshooting.

To be a successful Director of Sales, one must take the overall goals and rough plan delivered by the executive team and drive results. They excel at leadership, cross-departmental communication, organization, collaborating with others to drive best practices, communicating and motivating teammates, and identifying opportunities for surpassing sales targets. 

Responsibilities:

  • Motivating team members is one of the most important duties of a Sales Director. They need to make his team work as a single unit working towards a common objective. They must ensure team members don’t fight amongst themselves and share cordial relationship with each other as well as the other sales teams.
  • Develop lucrative incentive schemes and introduce monetary benefits to encourage them to deliver their level best and create friendly competition between both sales teams. Appreciate whenever they do good work.
  • Track sales team metrics and share them with executive team. Make sure each one is living up to the expectations of the organization and making quota. The performers must be encouraged while the non performers must be dealt with utmost patience and care and when necessary, let go.
  • Collaborate with marketing team to develop lead generation plans for both Legacy and Launch Sales Teams
  • Forecast in advance to hiring needs. The Director is responsible for overseeing the managers in keeping fully staffed teams as well as recruiting, selecting, on-boarding, and training new sales reps.
  • Maintain a deep understanding of customer needs and monitor their preferences so the information that drips from the top down is always up to date

Results:

Metrics (KPIs) / Success Measured By:

  • Daily and Weekly report of total sales for both teams is filled out and presented to Executive Team each Monday in the meeting.
  • Each Sales Manager is performing to (if not above) standard in managing their team
  • Each member of the sales team meets quota, and is properly coached if not or redeployed.
  • Average of 20% of VSL applications closed month to month by entire team.
  • Average of 30% of live training calls closed month to month by entire team. 
  • Company values and culture are maintained and reflected by all on sales team

Requirements

  • 4+ years of director-level leadership experience.
  • 2+ years of B to B sales experience
  • Available and fully present during business operating hours; Monday - Friday 8am-5pm CST; Friday Must be flexible and able to work additional hours/weekends/holidays if the situation warrants it.
  • Able to self-direct, motivate, and manage your time effectively.
  • Experience in building and maintaining a strong high performing sales team
  • Excellent communication skills, both with your team and cross-departmentally.
  • Ability to communicate changes, recommendations and strategies to senior leadership effectively.
  • Ability to learn quickly and execute at a high level with both speed and accuracy.
  • Experience creating, improving upon and delivering against KPIs and SOPs.
  • Able to handle difficult conversations regarding upset customers with buyers remorse and de-escalate those situations.
  • Comfortable and confident building and nurturing remote teams.

COMMUNICATION CYCLE

DAILY

  • Communications on high priority Sales items via Slack with the Senior Director of Operations.
  • Long-form questions or requests, as well as low-priority items, are consolidated as best possible and communicated to the Senior Director of Operations during weekly 1:1 with potential for follow-up via Monday.com and/or Slack.

WEEKLY

  • EOW Report is delivered to the Senior Director of Operations by EOD (4:30pm CST) on Fridays
  • Attends Weekly 1:1, prepared, with Senior Director of Operations.
  • Facilitates weekly 1:1 with all team members who directly report to you.
  • Attends all Weekly, Monthly, Quarterly and Annual meetings as requested.

CHAIN OF COMMUNICATION

  1. Search within all content/materials provided or available to retrieve answer or way of resolving situation
  2. Reach out to peers to gain insight into the situation and see if a resolution can be found
  3. If still unresolved, reach out to the Senior Director of Operations regarding situation (using methods of communication in line with priority)
  4. Follow up with the Senior Director of Operations in a timely manner based on priority of request, and continue to do so until a resolution is found.

Salary: 

Base: $90k

OTE: $140k-$160k