Alex Hormozi.

A different path.

1. Age 21

   Graduates from Vanderbilt in three years, magna cum laude. Takes a consulting job.

2. Age 23

   Quits consulting to open a gym.

3. Age 24

   Five gym locations.

4. Age 26

   Closes the sixth and loses everything. Launches 33 more gyms. Loses everything again.

From running a business
to building a repeatable process.

1. Age 26

   Starts a licensing model as a hail mary. It works. That becomes Gym Launch.

2. Age 28

   Starts Prestige Labs.

3. Age 29

   Launches ALAN, software that helps agencies work their leads.

A new chapter with Leila.

1. 2021

   Sells 66% of Gym Launch and Prestige Labs at a $46.2M valuation. Sells 75% of ALAN.

2. Age 31

   Starts Acquisition.com with Leila to invest in and scale other companies.

3. Today

   10 portfolio companies, with ownership from 20% to 100%.

Making the lessons easier to share.

1. 2021

   $100M Offers. What to sell.

2. Age 32

   Starts making content to make real business education accessible to everyone.

3. 2023

   $100M Leads. How to get people to know about it.

4. Age 34

   Becomes co-owner of Skool.

5. August 2025

   $100M Money Models. How to make money from it. 2,917,443 copies in one day, a Guinness World Record.

More than a business conversation.

His longer interviews go past tactics: resilience, ambition, happiness, and his marriage to Leila. Or, as he puts it:

“You either get an epic outcome or an epic story. Both mean you win.”